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- Publisher : Portfolio; 1st edition (20 March 2013)
- Language : English
- Paperback : 240 pages
- ISBN-10 : 9780670922857
- ISBN-13 : 978-0670922857
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.
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